The BK Blog
Tips for Moving from an Amateur to a Professional Site
When you started your business, it was probably a pretty small affair — just you bent over the kitchen table into ungodly hours of the night, trying to bring your dream to life.
5 Reasons Pinterest is One of the Best Platforms for a Travel Company to Be On
From the platform’s focus on visuals to the way its algorithms give your content more reach, here are 5 reasons that Pinterest is a must for travel companies.
Boost Your eCommerce Email Conversions In 5 Easy Steps
Not only does an effective email marketing campaign make you a familiar name on a personal platform we use every day, but it allows you to seek out your customers instead of waiting for them to find you. Follow these 5 steps to optimize your next eCommerce email marketing campaign and enjoy the hefty ROI email marketing has to offer.
Boost Your eCommerce Email Conversions In 5 Easy Steps
You’ve probably heard that email marketing can be a powerful digital marketing strategy for your eCommerce business. (And if you haven’t, try this on for size: For every $1 you spend on email marketing, you can expect an average return of $38).
5 Tips to Make Your Site Mobile-Friendly
More people are browsing the Internet on mobile devices than ever before. Sites that aren’t optimized to be mobile-friendly are more likely to see higher bounce rates and less conversions. Don’t let your business be a victim to out-of-date design. Learn how to make your site mobile-friendly today.
Travel Marketing Without Live Chat? Think Again.
Live chat can help you communicate with all your online customers. With the power of automation, you can use it to increase conversions and overall sales.
What to Do Before You Report Site Issues to Your Developer
If you work with a web developer to design, build, and maintain your company’s website, then your developer knows your company’s website like the back of their hand.
Is Your Social Media Making the Most of Your Content Strategy?
Imagine using all the marketing perks social media has to offer to further your content marketing strategy. It can help you define an effective lead funnel, increase brand awareness and create a dialogue with your audience that helps build a sense of trust. Here are 3 easy ways to use social media to make the most of your content strategy.
How to Make Better Videos for Travel Marketing (And Why You Need To)
Video is essential for travel marketing: Most potential clients are looking to experience something new. That means they don’t know what to expect from your offerings—unless you show them.