Shonda Lehtola Andrist
Shonda is our bookkeeper extraordinaire. With 20+ years of managing books, AR, AP, and tax management experience, you’ll want to play nice with this one — she’s all-powerful.
Other Articles
Navigating the Off-Season: Marketing Strategies for Outdoor, Overlanding, and Camping Brands
The world of outdoor adventure, overlanding, and camping is fueled by the passion for exploration, nature, and the thrill of...
Mastering Black Friday Cyber Monday Campaigns: Strategies for Outdoor Retail Brands
Black Friday Cyber Monday (BFCM) has become a pivotal period for businesses across various industries, and the outdoor retail sector...
Why Outdoor Retailers Must Plan Black Friday Cyber Monday Campaigns Well in Advance
For online retailers in the outdoor industry, the Black Friday Cyber Monday (BFCM) weekend represents a significant sales opportunity. However,...