The BK Blog
Shut Up & Write: 90 Words Can Change Your Business
Since May of 2011, I've written over 31,000 words on this blog. That may seem like a lot of content, but in the grand scheme of things, it's not very much. The average novel is 60K - 100K words in length, meaning I'm only halfway to my first book. Break it down and I've averaged just 89 words of content development per day since January of this year. Obviously, the actual creation was much more…
Set Yourself Up for a Better Holiday Season
In the southern hemisphere, Christmas falls in the middle of summer. It can be tough to have a white Christmas in the sweltering heat, so in some countries it's not uncommon to experience some Christmas in July celebrations. Here in the northern hemisphere, Christmas in July provides a perfect excuse for a retail holiday. The two month period between July 4th and Labor day (the first Monday in September) is devoid of any holidays and…
SEO is Not Voodoo
SEO is not Witchcraft nor is it Voodoo. SEO is not pleasing Google's algorithm either. SEO is simple.
Secure Your Site or Lose Search Ranking in 2018
Google announced it will show a “NOT SECURE” warning when uses land on a text input field page on any HTTP website after 2018.
Screw the Game! You’ve Got Conversion Rate Optimization
Conversion Rate Optimization is new to the game, but our love affair with sports is a sure sign it will catch on quickly with website owners.
Scandals, Lies and Catchy Clickbait Titles
You don't have to write scandalously or try to fit in with the "cool" blogs on the block! Here's a list of Do's and Don'ts for creating a perfect title.
Say Goodbye to Abandoned Carts With The Perfect Shopify Theme
If you’re already familiar with Shopify then you know it’s not only easy to use, SEO friendly and fluent in customer service, but with the right theme your pages can be rather attractive.
Optimize Your Lead Funnel with These Top 5 CRMs
Ready to step up your digital marketing game, close some deals and “wow” your customers? It may be time to give CRM a shot.
NPR Redesigns
Before anyone got their news online, before 'online' was even an idea, newspapers ruled the game. Because of their size certain aspects of the layout became hugely important. Headlines and images drew people in to the most important articles, and quick highlights of what lay inside enticed readers further into the paper. As the daily medium of information delivery for hundreds of years, newspapers have had a huge effect on the way we design for…