The BK Blog
5 Ways to Improve Organic Search
Optimizing your website to surface on search engine result pages (SERPs) is a great strategy to gain more traffic, establish expertise and build brand awareness.
5 Tips to Make Your Site Mobile-Friendly
More people are browsing the Internet on mobile devices than ever before. Sites that aren’t optimized to be mobile-friendly are more likely to see higher bounce rates and less conversions. Don’t let your business be a victim to out-of-date design. Learn how to make your site mobile-friendly today.
5 Reasons You Need to Hire a Digital Marketing Agency (Not a New Employee)
Does your site’s traffic look more like an empty parking lot? Can the contacts in your email list be counted on fingers and toes?
5 Reasons the Carousel Is Killing Your Website
Back in 2013 we did a short series on web conventions—design and usability aspects that have become so deeply engrained in our collective web experiences that ignoring them risks a bad user experience. We discussed the logo, navigation, and your links and buttons, and while 2013 was a long time ago when it comes to the web, the conventions in those articles still hold true today. Familiarity does not always lead to convention, though. Simply…
5 Reasons Pinterest is One of the Best Platforms for a Travel Company to Be On
From the platform’s focus on visuals to the way its algorithms give your content more reach, here are 5 reasons that Pinterest is a must for travel companies.
5 Reasons a Shopify Store Is Ideal for Social Media Advertising
Back when social media marketing first found its feet, it was all about your organic presence. Getting likes and followers was the key to success across social media platforms. But thanks to changes in algorithms, new networks and user behavior, if you want to make your mark on social media, you need a bigger budget.
5 Methods to Measure & Maximize Your Seasonal Sales
Here’s the lowdown on how you can analyze the effect of seasonality on your company, and how to take advantage of both the high and low seasons to see more sales year-round.
5 Badass Black Women Changing the Outdoor Industry
For Black History Month, kick off your celebration by honoring and supporting these trailblazing Black women who are revolutionizing the outdoor space.
4 Ways to Increase Conversions by Choosing the Best Shopify Email Templates
Shopify helps build commerce brands by not only providing an online “storefront,” but also by helping to create personal marketing plans, complete with a seemingly endless variety of features and apps. Learning to hone in on the best combination of these tools for your brand is the key to success on the platform.