The BK Blog
Best Practices for Opt-In Web Forms
The success of your opt-in form is not only vital for the achievement of your lead generation goals, but also plays a part in the overall success of your website or online business.
Bad Presents: Why Your Emails Aren’t Working
Presents. I love them. You love them. Show me someone who doesn't love presents. Whether it's Christmas, Hanukkah or birthdays, we live for the moments when we get to rip the wrapping paper off of silly things and have one more knick-knack we don’t need, but really wanted. You know what is really similar to those nicely wrapped presents? Emails. I know most of you are saying “that’s a lie, no one gets excited about emails.” But hear me out.
Are You Mobile Ready?
We recently sat down with longtime client Kirsten Pellicer of Ace Longmont, and covered some basic information around the benefits of mobile ready site design. As a result, we thought it relevant to cover a bit about the basic importance behind mobile site capabilities, and how becoming familiar with this web development early, could give you the much needed market boost you've been looking for. Mobile development is a subject many of us have heard…
Are You a Messaging Pack Rat?
Last month, I moved across Denver from a house into an apartment. I had lived in the house for almost two years, and while that’s not an astounding amount of time in the grand scheme of things, it was long enough for me to collect lots of… stuff. As something of a ‘serial renter,’ I’m accustomed to moving and the head (or back) aches that come with it. In order to save myself some trouble…
Are the Changes You Make to Your Website Killing It?
Once upon a time, our company really built up the ease and advantages of using a content management system (or CMS, for short). As with much in our industry, however, it didn't take long before views started to change, which in turn led to a shift in the way we work. A number of our clients have excelled at using their content management systems and have been able to manage and update their sites successfully…
Are Images Bringing Your Site Down?
Here at BKMedia Group our main focus is web design, development and internet marketing. We do, however, offer graphic design services as well, ranging from branding to print work and more traditional marketing.Oftentimes, our clients use us for a combination of these services, and one thing that usually causes a slight hang-up is images, specifically their sizes and resolutions.
An Island (Booth) Adventure
While a lot of people travelled over the long Memorial Day weekend, BKMedia Group's own Brad Moss hit the road this weekend and headed for Seattle. It hasn't been all fun and games for him though - he's there on business. A client, Innisfree M&A Inc., is attending the 2012 NIRI (National Investor Relations Institute) conference this week. Brad flew out early Saturday morning and spent much of the next two days just setting up: the Innisfree…
Action! Video and Your Digital Marketing Strategy
We talk about content a lot on this blog, and for good reason! Content (without going down the rabbit hole of quality over quantity) has been and continues to be one of the driving forces behind a healthy organic web presence. But as Brad recently detailed, content isn't just written words on your site. These days, content includes many different media that your visitors can read, view, click, download, and enjoy. No matter the format,…
A New, Digital Gold Rush Is Beginning
For years, a few generic Top-Level Domains like .com, .net, .org, .edu and .gov have been the foundation of the internet landscape. Now, 25 years into the life of the World Wide Web, that foundation is getting an expansion. Since October 2013, 175 new generic Top-Level Domains (gTLDs) have been added, with as many as 1,300 possible in the next few years.