The BK Blog
Capture Leads Upon Site Entry, But Do It The Right Way
Our 5-step List Growth Guide starts with a crucial 1st step: properly capturing leads upon site entry. Follow it, and...
Boost Your eCommerce Email Conversions In 5 Easy Steps
Not only does an effective email marketing campaign make you a familiar name on a personal platform we use every day, but it allows you to seek out your customers instead of waiting for them to find you. Follow these 5 steps to optimize your next eCommerce email marketing campaign and enjoy the hefty ROI email marketing has to offer.
Boost Your eCommerce Email Conversions In 5 Easy Steps
You’ve probably heard that email marketing can be a powerful digital marketing strategy for your eCommerce business. (And if you haven’t, try this on for size: For every $1 you spend on email marketing, you can expect an average return of $38).
Blueprint for a Healthy Digital Marketing Strategy in 2023
When planning your digital marketing strategy for 2023, consider where we are now and, more importantly, where we're headed. Whether...
Blogging: Yes, It Really Is Important
Unlike our office, most people aren't plugged in to their computers all day long. That used to make keeping up with your business's social media pretty tough, but the proliferation of smart phones and social apps has alleviated most of those problems. One area that hasn't been made any easier though, is blogging. Writing a simple text message can be hard enough with just your thumbs; a whole article almost certainly requires a desktop. Yes,…
BK Over Denver
I live in Denver so while it's fun to see our clients and our work while I'm up in Longmont, I don't get the same experience at home. Clyfford Still Museum to the rescue!
BK is Giving Back to the Great Outdoors
BKMedia Group is proud to announce our membership with 1% For The Planet. 1% for the Planet is a network...
Bet on Your Website, Don’t Gamble
At the beginning of June, I found myself walking the brightly lit streets and timeless casinos of Las Vegas. It was my first time in Sin City, and though "what happens in Vegas stays in Vegas,” I couldn’t help but take away a lesson about our clients and their websites.
Best Practices in Landing Page Design
We've been talking recently about what landing pages are and the things you need to consider before tackling a custom landing page project. Assuming you've figured out who you're targeting, where they're coming from, what you want them to do and all of those important questions, what's next? What kind of elements do you use in the creation of a landing page to reach your goal?