Author: Patty McCrystal
Say Goodbye to Abandoned Carts With The Perfect Shopify Theme
If you’re already familiar with Shopify then you know it’s not only easy to use, SEO friendly and fluent in customer service, but with the right theme your pages can be rather attractive.
WordPress: The Travel Marketing LeadGen Tool of Your Dreams
As a business, you know the web is one of the most important tools you’ve got to reach new customers. This is especially true for travel agencies, where nearly half of all trips are booked online.
10 Top Reasons Why You Should Be Using Shopify NOW
Shopify was designed with marketing in mind. It allows you to set up a beautiful shop quickly, and its integration features allow you to take full advantage of your social media and email audiences. Read on for our list of the 10 reasons you should be using Shopify for e-Commerce.
5 Methods to Measure & Maximize Your Seasonal Sales
Here’s the lowdown on how you can analyze the effect of seasonality on your company, and how to take advantage of both the high and low seasons to see more sales year-round.
Why Slow Load Speed is Suicide for Your Site
If you build it, they will come! Unless it takes forever to get in, that is. You’ve put a ton of work into building a beautiful website with engaging content. And you’ve driven users to your new site with strategic email and paid campaigns.
The Front-End Website Development Checklist: 105 Things to Test & Verify Before You Launch Your Site
If you’re launching a new website or a major site redesign, it’s essential to thoroughly test your new site for errors and issues before you go live. Here are 105 of the most important tests to run before you launch your new site.
Why Your Content Strategy Needs a Professional Copywriter
Although most of us probably fancy ourselves as great wordsmiths with incredible blogs to prove it, the fact of the matter is, most of us aren’t. A professional copywriter fuses expert wordsmithing with the best SEO practices to drive more interested leads to your site and keep them coming back for more.
Optimize Your Lead Funnel with These Top 5 CRMs
Ready to step up your digital marketing game, close some deals and “wow” your customers? It may be time to give CRM a shot.
Don’t Get Left Behind – How to Make the Most of the New Google Marketing Platform
Google is streamlining its analytics and marketing tools into one integrated product: Google Marketing Platform. Here’s what you need to know about the new changes to Google’s Analytics 360 platform and what it could mean for your online ad strategy.